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The Beverage Testing Institute Wants to Rate Your Package

Beverage Testing Institute’s Packaging Competition Deadline for Wines, Beers, Spirits and Mixers Has Been Extended

Posted on November 30, 2011

Entry forms now due by December 9th, Samples by December 14th.

DOWNLOAD ENTRY FORMS

Spirits:
http://www.tastings.com/Download_Forms/2011_Spirits_Packaging_Form.pdf
Wine:
http://www.tastings.com/Download_Forms/2011_Wine_Packaging_Form.pdf
Beer:
http://www.tastings.com/Download_Forms/2011_Beer_Packaging_Form.pdf

ABOUT THE COMPETITION


BTI’s packaging competition is open to all commercially produced wines, beers, spirits, RTDs, or mixers. The judges will be experienced representatives from top US design firms, retailers, and nightclubs.There will be separate entry categories for wines, beers, spirits, mixers, and RTDs:

    Spirits/Mixers/RTDs:
    • Bottle Design
    • Gift Box Design
    • Case Design

    Wine:
    • Paper Wine Label Design
    • Etched or Embossed Wine Label Design
    • Wine Bottle Design
    • Gift Box
    • Wine Case Design    

    Beer:
    * Label-Paper/Embossed/Etched/Can
    * Bottle/Can
    * Carrier (4pk,6pk, or 12pk)
    * Gift Box
    * Case Design

Entries will be scored on the basis of the following design element categories:

    • Creativity—Fresh and original concepts and execution
    • Graphic Design—Images, text, and arrangemen thereof
    • Form—Shape, texture, and mass
    • Style—Relationship of the package elements to the character of the product and its projected image
    • Functional Innovation—Technological, pragmatic, and design breakthroughs

Gold, Silver, and Bronze Medals will be awarded to the winners of each design element category as well as the Overall Best Bottle, Best Gift Box, Best Case Design awards for wine, beers, spirits, mixers, and RTDs, respectively.

CONTACT
Ron Montonera for wine and spirits, mixer, & RTD entries: ronmontonera@tastings.com
Tom Sulinski for beer entries: tsulinski@tastings.com




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