100 Bottles of Vodka on the Wall
The World’s Biggest Vodka Tasting Sheds Light on the State of Vodka in America

Well we did it. We made it through our largest tasting of vodka ever. In fact it was the largest professionally organized vodka tasting ever done in America and perhaps the world. All in all, some 108 unflavored and flavored vodkas were swirled, sipped, and most importantly spit in our tasting room in Chicago.   more >>

Building a Best Buy Bar
No Need to Break the Bank to Drink Well

These days it pays to know what you’re drinking. Not for counting calories or making sure that you are not being over-served, although these are important things indeed. No, I mean it literally: it’s about watching your wallet. Have you noticed that your pocketbook now seems to be getting supermodel thin every time you go out for a few drinks? It not your imagination, it’s the new economy of drinking in America.   more >>

Super Spirits for Super Celebrations
Raise the Bar for your Bar

As Samuel Johnson famously said, "Claret is the liquor for boys; port for men. But he who aspires to be a hero must drink brandy." An update for the modern man (or woman) would further specify that the brandy should not only be of the ultra-premium variety (preferably a luxury Cognac or vintage dated Armagnac), as all your other spirits should be, but to be a super-hero (this is a post comic book world we live in after all) and separate yourself from all of the wannabe heros out there, you need to lead trends, not follow them.   more >>